The Multinational Firm
The political, economic, and social impact of multi-national enterprises (MNEs) on the rest of the world is significant and sometimes controversial. Alternative and contradictory views of MNEs abound between divided and often distant factions. This volume addresses commonly held beliefs and misconceptions about the nature and role of the multinationals. It presents a range of perspectives by leading academics, focusing on core themes and illustrating these themes with current business practices.
Comparisons are drawn between analyses of the performance-based outcomes of an economics tradition, and the more process and relationship-oriented results of an organizational behavior approach. The book offers a close examination of the evolution of multinational firms - their new forms and organization, and ultimately, their global impact.
The result is an informed and engaging text, charting the key developments which affect today's cross-border businesses.