Industrielle Forschung und Entwicklung in Emerging Markets
Siemens has been setting technology trends and converting innovations into market successes for over 160 years. Ever since it was founded in Berlin in 1847, the company has positioned itself as a global player. It established an international sales agency in London in 1850, and set up offices in Russia (1855), Brazil (1895), China (1904) and India (1907) over several decades. Throughout this long history of internationalization, Siemens grew with multicultural teams, integrating new thinking and new knowledge and bringing new technologies and innovation into the company from all over the world. Over the last few years, as communication technologies have made the world smaller, Siemens has striven to balance its home-market research and development (R&D) activities with R&D performed at foreign affiliates or by foreign partners. It has done so in the face of growing competition from emerging markets and globalization – trends that have led most Western multinational companies to re-define their global innovation strategies. Throughout its history, Siemens has been known as a trendsetter and technology leader.
F&E-Aufbau mit hochaktuellem Theorie-Praxis-Transfer