China Cultural and Creative Industries Reports 2013
This collection provides access to up to date, very high quality research and critical perspectives on China’s CCIs on an industry by industry basis. Industries dealt with by this collection include: advertising, architecture, art and antiques, computer games, crafts, design, designer fashion, film and video, music, performing arts, publishing, software, TV and radio, digital media. The collection combines recently translated work by acknowledged experts on individual sectors of the creative industries from within China with more critical work by internationally-based experts on China’s CCIs and their implications beyond China. The collection draws on the expertise of research academics and of industry based practitioners. China’s Creative and Cultural Industries Reports is a Lens on China providing fresh, new material and perspectives on a key area of cultural and economic development in one of the world’s fastest growing economies. Publication in the form of a collection, which could be sold in multiple of traditional and digital formats, either as a volume or as individual reports, makes it possible for readers to select the format most relevant to their interests.
The first book to offer insights into China’s CCIs by authoritative Chinese authors translated into English The first comprehensive report on the Chinese perspective of their CCIs translated into English Offers a juxtaposition to the perspective of global experts on the Chinese CCIsAn essential guide for SMEs that need practical insights into the Chinese CCI market Impact on the CCI research mediums and industry of new authoritative information from established and new contributors